DASHA BYCHKOVA

Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * Design with intention and intuition * 
An Instagram story reel presented by Moda Mag, showcasing the top 5 fashion trends for 2020, going into 2021. Trends range from clothing to shoes and accesories. 
Client: Renee Stevens
Role: Motion Designer
Timeline: Fall 2020


Motion Sequence 


Process 

Before hopping into IIlustrator to create each story, I sketched out each story page and its transitions frame by frame, which I then pieced together to create the animatic on the left. 

I was hoping to achieve a modern yet playful appeal. Each trend would be framed in a unique shape that panned within the frame to create visual intrigue. I envisioned a neutral color palette to allow the photos to stand out. Each photo would be accompanied by colored text unique to the color schemes of the imagery shown for each trend.